Screen Printing & Embroidery

We offer custom printing on a large variety of garments. Work with our graphic designers to create the perfect products for your company. Digitizing Services, Applique and Puff Embroidery!

Promotional Products

Shop for promotional products here.  Our extensive range of promo items will ensure you find something to suit what you are looking for.

Private Labeling

Above the tape, Under the tape, Tagless, Patches, Custom Labels and more. We have the capability of turning around 20,000 – 25,000 per day!

About the PFI Family

PFI Fashions Inc., was started in 1975 as a family run Home Party business located in Genoa City, WI. Over the past 34 years developing into a full service company offering many services such as Screen Printing, Embroidery, Promotional Products, Private Labeling Programs, Custom Manufacturing.

One stop shopping is what we do best. With our vast range of flexibility we can complete a project from blank goods to printed finished items. Customer projects range from school spirit, community events, restaurant apparel, company apparel, marketing incentives, golf outings and summer camp apparel.

Knowing that every customer has a specific need. Let our family take care of yours, PFI Fashions is here to help!

PFI In the Community

Save-A-Vet nfp Inc.

A non-profit organization dedicated to Military & Law Enforcement Working Dog Rescue & Support. The other forgotten soldier.

LG Youth Basketball

Is a non-profit organization that provides basketball programming for the youth of Lake Geneva and surrounding areas.